 | This is not a Wikipedia article: It is an individual user's work-in-progress page, and may be incomplete and/or unreliable. For guidance on developing this draft, see Wikipedia:So you made a userspace draft. Find sources: Google (books · news · scholar · free images · WP refs) · FENS · JSTOR · TWL |
Truly Deeply
| Company type | Independent, partnership |
|---|---|
| Industry | Communications |
| Headquarters | Melbourne |
| Products | brand design consultancy |
| Website | trulydeeply.com.au |
Truly Deeply is an Australian brand strategy and creative design consultancy agency, based in Melbourne. The agency positions itself as a business partner to companies and organisations seeking a definite advantage to differentiate, influence, grow and succeed.
Truly Deeply's own brand identity uses cut up animals to emphasises the company's positioning of 're-imagining brands'.
The agency has been responsible for creating, shaping and reshaping brand identities for leading organisations as well as challenger brands. Truly Deeply has a vast portfolio of brand strategy and design work that spans most categories including banking and finance, retail, food and drink, property, professional services, places and regions, industrial and not for profits.
History
editIn 1990, David Ansett and Dean Butler created Storm Design, a brand design agency. In 2000, Peter Singline created Brand DNA, a specialist brand strategy consultancy.
Storm Design and Brand DNA partnered together on many projects and officially merged as a single corporate entity in July 2006. The organisation continued under two separate brand names until they rebranded to Truly Deeply in June 2010.
Peter Singline and David Ansett are both still actively involved in Truly Deeply today.
Charitable work
editTruly Deeply runs an annual art exhibition called Art With Heart to raise money for local charities. Started in 2002, this core to the agency's culture and passion to leverage their creative talents for social benefit.
Art with Heart is held every August at the agency's South Melbourne studio. Each year, the Truly Deeply team select a new charity and theme for the show. Artwork is created by the Truly Deeply team as well as well known local artists. All proceeds of the event are donated to the local charity.
Now in its fourteenth year, Art With Heart has raised more than $234,000 for local charities including The Lighthouse Foundation, OVCA, Brain¬wave, The Australian Childhood Foundation, White lion, Mercycare, St Vinnie’s Soup Kitchen, Melbourne City mission’s Breakfast Club, Worawa Aboriginal Girls College, Swags for Homeless, the Asylum Seeker Resource Centre and e.motion21.
References
editExternal links
edit