The QWERTY effect (or qwerty effect) emphasizes ways that modern keyboard layouts have influenced human language,[1] naming preferences[2] and behavior.[3][4]

One area this affects is how words are perceived in terms of positive vs. negative association. For example, Jasmin and Casasanto (2012) found that words that contain more right-hand letters are perceived more positively than those with more left-hand letters, and that this phenomenon affects both real and nonsense words for speakers across multiple European languages.[5] Garcia and Strohmaier (2016) find this effect applies both when text is interpreted and when text is composed.[6]

This phenomenon applies even to personal names, such that Casasanto et al. (2014) find evidence that the QWERTY layout is influencing the choice of children's names in the United States.[7]

The Wubi effect references the same process of influence driven by autocomplete, Chinese input methods for computers (such as the Wubi method), and real time input suggestions from search engines based on current events.[8]

References

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  1. ^ Rosen, Rebecca J. (2012-03-08). "The QWERTY Effect: The Keyboards Are Changing Our Language!". The Atlantic. Retrieved 2020-08-15.
  2. ^ "It's science: Your dominant hand can influence which baby name you pick". Motherly. 2020-07-02. Retrieved 2020-08-15.
  3. ^ Mosher, Dave (2012-03-07). "The QWERTY Effect: How Typing May Shape the Meaning of Words". Wired. ISSN 1059-1028. Retrieved 2020-08-15.
  4. ^ Goldhill, Olivia. "Studies show keyboards have a powerful "QWERTY effect" that's shaping our word preferences". Quartz. Retrieved 2020-08-15.
  5. ^ Jasmin, Kyle; Casasanto, Daniel (2012-03-03). "The QWERTY Effect: How typing shapes the meanings of words". Psychonomic Bulletin & Review. 19: 499–504. Retrieved 2024-12-13.
  6. ^ Garcia, David; Strohmaier, Markus. "The QWERTY Effect on the Web: How Typing Shapes the Meaning of Words in Online Human-Computer Interaction". WWW '16: Proceedings of the 25th International Conference on World Wide Web: 661–670.
  7. ^ Casasanto, Daniel; Jasmin, Kyle; Brookshire, Geoffrey; Gijssels, Tom. "The QWERTY Effect: How typing shapes word meanings and baby names". Proceedings of the Annual Meeting of the Cognitive Science Society. 36 (36): 296–301.
  8. ^ "The Wubi Effect | Radiolab". WNYC Studios. Retrieved 2020-08-30.