Miss World 1951 was the first Miss World pageant, held at the Lyceum Ballroom in London, United Kingdom on 29 July 1951. The contest was originally intended to be a one-off event connected with the Festival of Britain. [1]

Miss World 1951
Kiki Håkansson
Date29 July 1951
Presenters
VenueLyceum Ballroom, London, United Kingdom
Entrants27
Placements5
Debuts
  • Denmark
  • France
  • Holland
  • Mexico
  • Sweden
  • United Kingdom
  • United States
WinnerKiki Håkansson
Sweden
1952 →

At the end of the event, Kiki Håkansson of Sweden was announced as Miss World 1951.[2][3] This is the first victory of Sweden in the history of the pageant. Håkansson is also the only winner to be crowned wearing a bikini.[4]

Twenty-seven contestants from seven countries participated in this year's pageant. The pageant was hosted by Eric Morley.

Background

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Location and date

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The decade of the 1950s began and Europe was just beginning to rise after World War II. In Britain, people slowly returned to normal. Herbert Morrison, a member of the British parliament, began planning the centennial celebration of the 1851 Great Exhibition.[5] In the summer of 1951, the “Festival of Great Britain” was finally born and it was located in Central London, on the banks of the River Thames.[5]

The Lyceum Ballroom, located half a mile from the South Bank where the Festival of Great Britain was being held, belonged to Mecca Dancing. Being so close to the headquarters of the Festival of Great Britain, Mecca Dancing was asked by the event's organizers if they could contribute in any way to the Festival. Eric Morley was the Publicity Sales Manager of Mecca Dancing, responsible for finding innovative ideas for the Festival. He wanted to create some activity or event that would attract attention, not only to young people but to people of all ages. This is how he suggested creating an international beauty pageant and proposed it to the organizers.[6] Morley’s suggestion was accepted and the planning of the first Miss World pageant was in full swing. He saw how Bikini fashion was popular and decided that the contest would show beautiful women wearing that tiny garment. Initially, the event would be called “Girl Bikini Contest of the Festival of Great Britain” but due to its international character and after the comment of some journalists, Morley decided to call it “Miss World” after making sure that name had not been previously used or patented. The first Miss World contest would be held that summer of 1951, being one of the last events of the Festival of Great Britain.

Selection of participants

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Debuts and withdrawals

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Twenty-seven contestants from seven countries were selected to compete in the pageant. This edition marked the debuts of Denmark, France, Great Britain, Holland, Mexico, Sweden, and the United States. Originally, there were thirty contestants competing in the pageant, but Mary Akroyd and two more married ladies decided not to show up due to their husbands’ objection to showing themselves wearing bikinis before the eyes of other men.

Results

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Miss World 1951 participating countries and territories


Placements

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Placement Contestant
Miss World 1951
1st runner-up
2nd runner-up
3rd runner-up
  •   France – Jacqueline Lemoine
4th runner-up

Contestants

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27 contestants competed for the first edition of Miss World

Notes

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References

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  1. ^ "Eric Morley; British Entrepreneur Created Miss World Beauty Pageant". The Los Angeles Times. 11 November 2000. Retrieved 25 July 2023.
  2. ^ "Miss World and her £1.000". The Straits Times. 6 August 1951. p. 3. Retrieved 25 July 2023 – via National Library Board.
  3. ^ "'Miss World' and runners-up". Singapore Standard. 4 August 1951. p. 7. Retrieved 25 July 2023 – via National Library Board.
  4. ^ Magnanti, Brooke (7 June 2013). "Miss World bikini ban: why it's no victory for feminists". The Telegraph. Retrieved 25 July 2023.
  5. ^ a b ""Circa 1951: Presenting Science to the British Public", Robert Anderson, Oregon State University". Osulibrary.oregonstate.edu. Archived from the original on 6 July 2008. Retrieved 13 December 2011.
  6. ^ Cavendish, Richard (4 April 2001). "The First Miss World Contest". History Today. Retrieved 25 July 2023.
  7. ^ a b c "Swedesh miss wins beauty title". Saskatoon Star-Phoenix. 18 August 1951. p. 4. Retrieved 29 February 2024 – via Google News Archive.
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