Groupe Le Duff is a French restaurant conglomerate, with holdings in Europe and the Americas, consisting of over 1,310 restaurants and bakeries. It includes Bridor, La Madeleine, Kamps, Mimi's Cafe, Pizza Del Arte, and Brioche Dorée.

Groupe Le Duff's logo
Groupe Le Duff's logo

The company was founded in 1976, by Louis Le Duff, with the opening of the first Brioche Dorée in Brest, France.[1] As of 2014, the company had 28,000 employees and sales of Euro 1.5 billion.[2]

Its headquarters are in Rennes, France.

History

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Louis Le Duff opened his first establishment with the Brioche Dorée sign in 1976 with the equivalent of €1,500[3] of personal contribution. He created the first “French-style” fast food establishment.[4]

In 1983, Louis Le Duff diversified the group's activities with the creation of the "Pizzeria Lucio"[5] chain which merged with the Pizza Del Arte brand, renamed Del Arte after its takeover from the Accor Group in 1996.[6]

In 1984, the first Bridor factory opened in Montreal. Four years later the first hexagonal unit moved to Servon-sur-Vilaine in Ille-et-Vilaine.[7]

In 1989, the Le Duff Group acquired the Fournil de Pierre brand.[8] In July 2022, Le Duff acquired Lecoq Cuisine Corp., a Connecticut-based manufacturer of Viennese and French-style pastries.[9]

Controversies

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Groupe Le Duff faced criticism for continuing its operations in Russia following the country's invasion of Ukraine in February 2022. Despite widespread calls for businesses to sever ties with Russia as part of international sanctions and efforts to isolate the Russian economy, Groupe Le Duff maintained its presence in the Russian market.[10]

Le Duff America

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Le Duff America operates the conglomerate's US restaurant chains. These consist primarily of La Madeleine Country French Café, Brioche Dorée, and Mimi's Cafe. Le Duff America is headquartered in Dallas, Texas. It was formed following the acquisition of Bruegger's by Groupe Le Duff in 2011, at the time naming Bruegger's CEO James J. Greco and CEO of Groupe Le Duff's prior American operations, Claude Bergeron, as co-CEOs of Le Duff America.[11] Le Duff sold Bruegger's in 2017 to Caribou Coffee.[1]

In 2018, MTY Food Group announced the acquisition of Timothy's World Coffee along with Mmmuffins from Le Duff America.[12]

References

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  1. ^ a b "Caribou Coffee to acquire Bruegger's Bagels". www.foodbusinessnews.net. Retrieved 2019-12-12.
  2. ^ "Chiffres clés".
  3. ^ . "Louis Le Duff : "La franchise évite de se lancer en kamikaze"". L'Express (in French). 22 May 2006..
  4. ^ "Le groupe le Duff s'adapte aux nouveaux usages alimentaires". L'Express (in French). 30 June 2011..
  5. ^ "5 nouvelles ouvertures en France et à l'étranger pour la franchise de restauration italienne". AC Franchise (in French). 30 June 2012..
  6. ^ "Le Duff, le croissant et la croissance". Les Échos (in French). 4 July 2013..
  7. ^ "Bridor a beaucoup de pains sur la planche". Ouest-France (in French). 10 December 2010..
  8. ^ "3 questions à Bruno Merand, directeur développement Fournil de Pierre". Observatoire de la Franchise (in French). 18 March 2013..
  9. ^ "France's Groupe Le Duff acquires US croissant maker | Food Business News". www.foodbusinessnews.net. Retrieved 2022-07-22.
  10. ^ "Groupe Le Duff". leave-russia.org. Retrieved 2024-12-11.
  11. ^ "Le Duff America names new leadership team". nrn.com. 8 October 2011. Retrieved 13 August 2018.
  12. ^ "MTY completes the acquisition of Timothy's World Coffee and Mmmuffins". CNW Group (Press release). April 5, 2018.
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