Changan Ford (simplified Chinese: 长安福特; traditional Chinese: 長安福特; pinyin: Cháng'ān Fútè; full name Changan Ford Automobile Co., Ltd.) is a Chinese automotive manufacturing company headquartered in Chongqing. It is a 50/50 joint venture between local Changan Automobile and US-based Ford Motor Company. The company's principal activity is the manufacture of Ford brand passenger cars for the Chinese market. The company was formed in December 2012 after the decision to restructure Changan Ford Mazda, whereby Ford and Mazda agreed to work with Changan as separate joint ventures.[1] Currently, Changan Ford's entire production base is the largest manufacturing location outside Detroit, Michigan, for Ford.[2] It has plants in Chongqing, Hangzhou & Harbin.

Changan Ford Automobile Co., Ltd.
Company typeJoint venture
IndustryAutomotive
PredecessorChangan Ford Mazda
Founded2012; 12 years ago (2012)
Founders
Headquarters,
China
Area served
China
Key people
  • He Xiaoqing (President and CEO)
  • Yang Dayong (Executive Vice President)
ProductsAutomobiles
Owner
Number of employees
10,000+
Websiteford.com.cn

History

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In late 2012, China approved division of the Changan Ford Mazda joint venture 50-50 into separate Ford and Mazda components.[3]

In 2013, Changan Ford opened a new engine plant in Chongqing with an investment of US$500 million.[4] Changan-Ford revealed the Jiayue sub-brand in May 2014. On 18 June 2014, Changan Ford opened its transmission plant in Chongqing with an investment of US$350 million. This is the first transmission plant for Ford in the Asia-Pacific region.[5] During this period, the company nearly doubled market share to 4.5 percent within two years.[6]

In 2015, Changan Ford acquired Harbin Hafei Automobile Group Co, a subsidiary of Chongqing Changan's parent company, for vehicle production started in the second half of 2016. The 2015 acquisition of the automobile facility had expanded Changan Ford's production in China by 200,000 vehicles every year.[7] Production of Jiayue should have started in 2016, but never did. The last Focus Classic was assembled in September of that year.[8] In 2019, the company was fined by the Chinese government for anti-trust practices.[9] It was ordered to pay $23.5 million as penalty for having restricted prices since 2013.[9] The amount constituted four percent of the company's annual sales in Chongqing.[9]

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Products

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Current

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Former

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Former

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Sales

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Calendar year Total sales
2012 418,500[11]
2013 678,950[12]
2014 801,603[13]
2015 836,425[14]
2016 957,495[15]
2017 826,740[16]
2018 417,215[17]
2019 183,987
2020 213,680
2021 304,682[18]
2022 251,000
2023 233,122[19]

References

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  1. ^ "Ford, Mazda, Changan get final OK from China to split venture". Reuters. Archived from the original on 9 June 2022.
  2. ^ 杨帆. "Changan Ford commissions third China plant". www.chinadaily.com.cn. Retrieved 19 April 2016.
  3. ^ "Restructure of Changan Ford Mazda Automobile Approved". Mazda Newsroom. 30 November 2012. Retrieved 6 February 2013.
  4. ^ "www.reliableplant.com/Read/26742/Ford-engine-plant-China". Archived from the original on 14 January 2017.
  5. ^ "Ford Unveils New Transmission Plant in China".
  6. ^ Bradsher, Keith (8 April 2014). "China's Embrace of Foreign Cars". The New York Times. Retrieved 24 January 2024.
  7. ^ "Ford China joint venture acquires factory in $1.1 billion deal". Reuters. 2 April 2015. Retrieved 24 January 2024.
  8. ^ Breevoort, Leo (26 December 2021). "The Big Read Christmas Special: Fake brands". CarNewsChina.com. Retrieved 3 June 2024.
  9. ^ a b c Garnsey, Steve (12 June 2019). "Changan Ford fined for anti-competitive practice in China". Automotive Logistics. Retrieved 23 January 2024.
  10. ^ Sales, ModelFord Car SalesFord Model (22 April 2015). "Ford Kuga China auto sales figures". carsalesbase.com. Retrieved 9 September 2021.
  11. ^ "Ford sales in China up 21% in 2012, 43% in Dec. Alone".
  12. ^ "China Auto Web".
  13. ^ "China Auto Web".
  14. ^ "Ford sells 1.1M vehicles in China in 2015, sets new record - Business Insider". Business Insider. Archived from the original on 27 April 2016. Retrieved 19 April 2016.
  15. ^ "Ford sales in China rose 13.6% in 2016".
  16. ^ http://shareholder.ford.com/~/media/Files/F/Ford-IR-V2/events-and-presentations/2018/ford-sold-nearly-1200000-vehicles-in-china-in-2017.pdf[permanent dead link]
  17. ^ "Ford Sold More Than 752,000 Vehicles in China in 2018" (PDF) (Press release). 11 January 2019. Archived (PDF) from the original on 13 January 2019. Retrieved 12 January 2019.
  18. ^ "长安福特2021大不同:从产品设计到用户思维,向全新赛道进发".
  19. ^ "长安汽车2023年销量255.31万辆,自主品牌占比超八成".
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