Andrew Bloch is a British communications executive[1] and the co-founder of the consumer public relations agency Frank PR based in the UK.[2][3][4][5] He serves as a long term publicist to Lord Sugar[6][7] and has managed public relations for The Apprentice winners and their businesses since the show's launch in 2005.[8][9] In 2022, Bloch was named as one of the Top Ten most Influential PR People in the World by BuzzSumo.[10][11]

Early life and education

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In 1992, Andrew Bloch graduated from Haberdashers' Aske's School. In 1995, he earned a degree in Management Sciences from the University of Manchester Institute of Science and Technology.[12]

Career

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Bloch started his public relations career at Lynne Franks PR. He later worked at Ketchum, leading the sports and entertainment division and managing high profile campaigns for a range of International clients.[13][14] In 2000, Bloch co-founded Frank PR, a consumer public relations agency in the United Kingdom. In 2007, the agency was acquired by the Australian marketing services firm Enero ASX: EGG (formerly Photon Group).[15][16]

In 2012, Bloch, then the vice chairman of Frank PR, expanded the firm into the American market by establishing Frank PR USA in New York.[17] In 2020, Bloch became a non-executive director of the agency. In the same year, he founded Andrew Bloch & Associates consultancy.[18][19][20] In 2021, Frank completed a management buyout, making Frank PR an independent business again.[21][22][23][24][25]

In 2022, Bloch was named as one of the Top Ten most Influential PR People in the World by BuzzSumo.[26][27][28] In 2023, Andrew Bloch & Associates was named Boutique Marketing Agency of the Year by the Corporate LiveWire Global Awards.[29] Bloch also facilitates collaborations between brands and public figures such as Anthony Joshua and Lady Karren Brady.[30][31]

Bloch is a partner at AAR, where he leads the PR, social media, content, and influencer practices.[32][33] He is a partner at PCB Partners, advising on acquisitions and sales in the marketing services industry.[34] In 2024, Andrew Bloch joined the advisory board of Words + Pixels, a public relations agency.[35] In 2024, Bloch became a non-executive director of BrandNation, a PR and social agency.[36] Additionally, he is an investor and serves as the non-executive chairman of Stakked, a group of creative businesses.[37][38][39]

He serves as a PR advisor to Lord Sugar[40] and manages public relations for The Apprentice winners and their businesses since the show's launch in 2005.[41][42]

Philanthropy and mentorship

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Bloch is a member of the Business Launch Group panel for The Prince’s Trust,[43][44] a founding mentor at the School of Communications Arts,[45] and a Gen Z mentor at the School of Marketing.[46][47] He is also involved with Variety, the Children’s Charity, and the Grief Encounter charity.

References

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  1. ^ "England women's football team: Lionesses set to make millions from Euro triumph". BBC. 2022-07-27. Retrieved 2024-11-28.
  2. ^ "Love Island: Winners Dani Dyer and Jack Fincham confirm split". 2018-12-07. Retrieved 2024-11-28.
  3. ^ "AAR responds to surge in social briefs with expanded roles". www.campaignlive.co.uk. Retrieved 2024-11-28.
  4. ^ Vickers, Amy (2000-10-03). "Goodkind makes PR comeback with Frank". The Guardian. ISSN 0261-3077. Retrieved 2024-11-28.
  5. ^ Mendel, Jack (2020-08-13). "PR guru Andrew Bloch: 'I learnt so much from Lord Sugar'". Jewish News. Retrieved 2024-11-28.
  6. ^ "Here's what the Love Island couples now need to do to stay in the spotlight". Metro. 2017-07-27. Retrieved 2024-11-28.
  7. ^ candice@jewishnews.co.uk (2024-11-28). "Plans for Lord Sugar drama unveiled". Jewish News. Retrieved 2024-11-28.
  8. ^ "Andrew Bloch". Pimento. Retrieved 2024-11-29.
  9. ^ "Contact Us". Amstrad - A look back at Lord Sugar's Products & Story. Retrieved 2024-11-29.
  10. ^ "The PROPEL 100". www.propelmypr.com. Retrieved 2024-11-29.
  11. ^ "How to secure and manage PR for your business". www.fsb.org.uk. Retrieved 2024-11-29.
  12. ^ Clay. "Andrew Bloch - Flickr, Foursquare, LinkedIn". Clay. Retrieved 2024-11-29.
  13. ^ "Frank co-founder Andrew Bloch on the PRmoment Podcast". PRmoment.com. 2020-07-16. Retrieved 2024-11-29.
  14. ^ Smith, Keith (2023-08-27). "Andrew Bloch: My Way". Fuel Podcast. Retrieved 2024-11-29.
  15. ^ "Photon acquires UK's Frank PR firm". The Sydney Morning Herald. 2007-10-11. Retrieved 2024-11-29.
  16. ^ "Frank and Hotwire are sold". www.prweek.co.uk. Retrieved 2024-11-29.
  17. ^ Elliott, Stuart (2012-09-10). "British Agencies See Opportunity in the Americas". The New York Times. Retrieved 2024-11-29.
  18. ^ "Frank co-founder Andrew Bloch moves to non-executive role". www.prweek.co.uk. Retrieved 2024-11-29.
  19. ^ "Home". Andrew Bloch. Retrieved 2024-11-29.
  20. ^ "ANDREW BLOCH & ASSOCIATES LTD overview - Find and update company information - GOV.UK". find-and-update.company-information.service.gov.uk. Retrieved 2024-11-29.
  21. ^ "Andrew Bloch". aargroup.co.uk. Retrieved 2024-11-29.
  22. ^ "Andrew Bloch | Partner | PCB Partners". PCB. Retrieved 2024-11-29.
  23. ^ "Frank PR appoints 72Point founder as Andrew Bloch steps down". www.prweek.co.uk. Retrieved 2024-11-29.
  24. ^ "Graham Goodkind Leads Frank MBO From Enero Group". PRovoke Media. Retrieved 2024-11-29.
  25. ^ "Podcast: Andrew Bloch On Clients, New Business And Agency M&A". PRovoke Media. Retrieved 2024-11-29.
  26. ^ "How to secure and manage PR for your business". www.fsb.org.uk. Retrieved 2024-11-29.
  27. ^ "The PROPEL 100". www.propelmypr.com. Retrieved 2024-11-29.
  28. ^ "How to secure and manage PR for your business". www.fsb.org.uk. Retrieved 2024-11-29.
  29. ^ "Andrew Bloch & Associates wins Boutique Marketing Agency of the Year 2023/24 at Corporate LiveWire Global Awards for the second consecutive year - UK News Group". 2023-11-14. Retrieved 2024-11-29.
  30. ^ Insight, Sports (2024-10-04). "Under Armour launches its Unstoppable Sportswear range". Sports Insight. Retrieved 2024-11-28.
  31. ^ "Register of Interests - Members of the House of Lords - MPs and Lords - UK Parliament". members.parliament.uk. Retrieved 2024-11-28.
  32. ^ "AAR partners with PR industry leader Andrew Bloch to lead and expand PR pitch practice". aargroup.co.uk. Retrieved 2024-11-29.
  33. ^ "Andrew Bloch hired to lead AAR's PR practice". www.campaignlive.co.uk. Retrieved 2024-11-29.
  34. ^ "Andrew Bloch | PCB Partners | Mergr". mergr.com. Retrieved 2024-11-29.
  35. ^ "Andrew Bloch joins Words + Pixels advisory board". www.prweek.co.uk. Retrieved 2024-11-29.
  36. ^ "Andrew Bloch joins Brandnation". www.prweek.co.uk. Retrieved 2024-11-29.
  37. ^ "PR veteran Andrew Bloch and Munch founder Lizzie Earl launch agency collective". www.prweek.co.uk. Retrieved 2024-11-29.
  38. ^ "Lizzie Earl and Andrew Bloch launch freelancer tool for agencies". www.prweek.co.uk. Retrieved 2024-11-29.
  39. ^ "AI-powered 360 marketing by specialist boutique agencies". STAKKED - The world’s first collective of creative boutech companies. Retrieved 2024-11-29.
  40. ^ Mendel, Jack (2020-08-13). "PR guru Andrew Bloch: 'I learnt so much from Lord Sugar'". Jewish News. Retrieved 2024-11-29.
  41. ^ "Andrew Bloch". Pimento. Retrieved 2024-11-29.
  42. ^ "Contact Us". Amstrad - A look back at Lord Sugar's Products & Story. Retrieved 2024-11-29.
  43. ^ "Andrew Bloch - PR Advisor| Ep 98". Deezer. Retrieved 2024-11-28.
  44. ^ "PR and Marketing Guru – Andrew Bloch – School of Marketing". Retrieved 2024-11-29.
  45. ^ "PCB Strengthens Team With Three Industry Heavyweights". PCB. 2020-07-07. Retrieved 2024-11-29.
  46. ^ "16/02/2024 – School of Marketing". Retrieved 2024-11-29.
  47. ^ "Global PR and Marketing Guru, Andrew Bloch". Eventbrite. Retrieved 2024-11-29.