Alexander Deichsel (born 23 February 1935) is a German sociologist and professor at the University of Hamburg (Germany).[1]
![](http://up.wiki.x.io/wikipedia/commons/thumb/7/78/Alexander_Deichsel_2015.jpg/220px-Alexander_Deichsel_2015.jpg)
Deichsel completed his abitur at the Christianeum Hamburg.
He is the founder of sociology of brand (Markensoziologie) and co-editor of the Complete Works of Ferdinand Tönnies.
Works
edit- Markensoziologie (in German), Frankfurt on Main, 2006
References
edit- ^ "Tief ins Glas schauen". Der Standard (in German). 19 May 2007. Retrieved 21 February 2011.