The Zero candy bar, introduced in 1920, is a candy bar composed of a combination of caramel, peanut and almond nougat covered with a layer of white chocolate fudge. Its outwardly white color — an unusual color for a candy bar — has become its trademark. Zero resembles Snickers, a candy manufactured by Mars, except Zero is white instead of dark brown.

Zero bar
A Zero bar broken in half.
A candy bar that combines caramel, peanuts, and almond nougat coated with white chocolate fudge.
Product typeCandy bar
OwnerIconic IP Interests, LLC
Produced byThe Hershey Company
CountryUnited States
Introduced1920; 104 years ago (1920)
Related brandsHershey's White Crème with Almonds
Websitehersheyland.com/zero

History

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Zero was first launched by the Hollywood Brands candy company of Minneapolis, Minnesota, in 1920 as the Double Zero Bar. Initial manufacturing of the candy bar began at its factory in Centralia, Illinois. The name "Double Zero” was implied to suggest the Zero bar was "cool", as in low in temperature.[1] The name was shortened to simply "Zero" in 1934.

The coating melted at a higher temperature than brown chocolates, which made the bar a popular choice for summer vending in the pre-air conditioning South.

Hollywood Brands was first sold to Consolidated Foods Corporation in 1967 (which later became Sara Lee) and production continued after a fire destroyed the Centralia plant in 1980. A new production facility opened in 1983, and in 1988 Hollywood Brands was purchased by Huhtamaki Oyj of Helsinki, Finland, and became part of Leaf, Inc.[2]

Hershey Foods Corporation took over Leaf North America confectionery operations in 1996, and with it came the production of the Zero candy bar.[3]

Variation and sale

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Zero Bar Nutrition Facts
TypeCandy Bar
Food energy
(per 52g serving)
230 kcal (963 kJ)
Nutritional value
(per 52g serving)
Proteing
Fatg
Carbohydrate37 g

The candy bar is sold in three different sizes. According to the official website,[4] its traditional size is a singular bar at 1.85 ounces (52 g), comparable to the traditional full-size Hershey Bar which is 1.55 ounces (44 g).[5] As of 2020, the candy bar can also be purchased in a king size at 3.4 ounces (96 g). Finally, the candy is sold in a pack of 6 containing individually wrapped bars coming in at 1.85 ounces (52 g).[6]

Reviews

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In October 2020, Link Neal and Rhett McLaughlin of Good Mythical Morning deemed the Zero bar the "worst candy bar in the world" in a multi-day bracketed review of several different candy bars.[7]

Some critics have deemed the bar as a "white chocolate Snickers",[8] even though the Zero bar predates Snickers by a decade.[9]

See also

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References

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  1. ^ "Zero Candy Bar — Snack Memory". Archived from the original on 2014-12-14. Retrieved 2014-12-14.
  2. ^ Faries, Dave (January 26, 2010). "If Memory Serves: Zero Candy Bars". City of Ate. Dallas Observer. Archived from the original on December 25, 2012. Retrieved January 27, 2010.
  3. ^ "ZERO Candy Bar". Hershey's. Retrieved July 31, 2019.
  4. ^ "ZERO Candy Bar | Hershey's Products". www.hersheys.com. Retrieved 2020-11-12.
  5. ^ "HERSHEY'S Milk Chocolate Bars Standard Size". www.hersheys.com. Retrieved 2020-11-12.
  6. ^ "ZERO Candy Bar, 6 Pack | HERSHEY Products". www.hersheys.com. Retrieved 2020-11-12.
  7. ^ "Worst Halloween Candy Bar Taste Test (Finals)". YouTube.
  8. ^ Faries, Dave (2010-01-26). "If Memory Serves: Zero Candy Bars". Dallas Observer. Retrieved 2020-11-12.
  9. ^ ""Global Brands>Snickers"". Mars. July 28, 2011. Archived from the original on 2011-07-28. Retrieved 2021-05-04.
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