Yle Vega (prior to 1 September 2016 – Yle Radio Vega) is a Finnish radio channel broadcasting in the Swedish language.[1] It is operated by Finland's national public service broadcaster Yle, and broadcast news, current affairs, culture and music targeting mature audiences, complements Yle's other Swedish-speaking service, Yle X3M which targets youth-audiences.[2][3] It was launched in 1997, replacing Yle's previous full-network service for Swedish-speakers, Riksradion which was founded in 1961.[2]

Yle Vega
Broadcast areaFinland
Programming
Language(s)Finnish, Swedish
FormatFull service
Ownership
OwnerYleisradio
History
First air date
1 October 1997 (1997-10-01)
Former names
Riksradion (1961–1997)
Yle Radio Vega (1997–2016)
Links
WebsiteYle Vega

As of 2012, Yle Vega had a technical reach of 83 % of Finns older than 9 years old.[4] The daily reach of it and Yle X3M together was 3 % of the population over age 9 in 2010, making them together the 10th largest radio "channel" in Finland at the time.[5]

The music played by the station emphasizes Finnish-Swedish music, and thus the station features little music with either Finnish lyrics or a focus on the Finnish culture. Much of the playlist is, however, taken by larger Swedish acts rather than smaller Finnish-Swedish artists.[6]

Regional stations

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Yle Vega also broadcasts regional content for five regions.[2] These regions are:

References

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  1. ^ "Finnpanel - Kansallinen Radiotutkimus". www.finnpanel.fi (in Finnish). Retrieved 2023-09-13.
  2. ^ a b c Hujanen, Taisto; Weibull, Lennart; Harrie, Eva (2013). "The Challenge of Public Service Broadcasting in the Nordic Countries: Contents and Audiences". In Carlsson, Ulla (ed.). Public Service Media from a Nordic Horizon: Politics, Markets, Programming and Users. Nordicom. pp. 17–50. ISBN 978-91-89471-85-6.
  3. ^ Moring, Tom; Godenhjem, Sebastian (2011). "Broadcasting for Minorities in Big and Small Countries". In Lowe, Gregory Ferrell; Nissen, Christian S. (eds.). Small Among Giants: Television Broadcasting in Smaller Countries. Nordicom. pp. 177–200. ISBN 978-91-86523-16-9.
  4. ^ Harrie, Eva (2012). Public Service Media in the Nordic Countries: Facts & Figures. Nordicom. ISBN 978-91-86523-37-4.
  5. ^ Saikkonen, Sampsa; Häkämies, Paula (2014). Mapping Digital Media: Finland (PDF) (Report). Open Society Foundations.
  6. ^ Brusila, Johanne; Ramstedt, Kim (2019). "From audio broadcasting to video streaming: The impact of digitalization on music broadcasting among the Swedish-speaking minority of Finland". Journal of European Popular Culture. 10 (2): 145–159. doi:10.1386/jepc_00006_1. ISSN 2040-6142.
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