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Latest comment: 12 years ago5 comments4 people in discussion
It's probably supposed to look like a parody, but what the HELL is up with Apple's product placement in the Simpsons' 23rd season, and specifically THIS episode?! It has reached an incredibly disgusting level in "The D'oh-cial Network": The (M)apple store, all the (M)apple notebooks, the old (M)apple "Lisa" as an insider "joke" (ha ha...), the old iMacs, the insane amount of smartphones with the (M)apple logo. Watch out: This comment will probably disappear, either deleted by a die-hard Apple fan, or the company's PR department. -- 88.75.190.194 (talk) 20:57, 19 February 2012 (UTC)Reply
There is no reason to delete your concern, Apple doesn't own this. Anyway, do you have any proof Apple did all that product placement? I'm pretty sure it was just the Simpsons writers. CTJF8321:02, 19 February 2012 (UTC)Reply
Of course there is no reason to delete any comment, but there are enough people who do not like criticism of the Apple brand. Anyway: There is no proof that this is paid-for product placement (at least to my knowledge). However, the recent recurrences of the "(M)apple" brand in "The Simpsons" do very rarely correlate to the dramaturgy of the plot, let alone separate jokes. E.g., in this episode, why are almost all smartphones shown with the (M)apple logo? Why are the iMacs there (the joke would have worked with other computers or items, too), plus all the other MacBooks (except for Lisa's)? I would go as far as saying that the Simpsons buying a new (M)apple computer here may be reasonable from the writers' point of view, as they have the opportunity to include jokes about the sometimes polarising Apple brand. But considering Apple's history regarding product placement (which is often enough very blatant), and the recurrence of the (M)apple brand since the Simpsons' 20th season, and especially in this season, I would conclude that this is most definitely paid-for product placement, and also one of the worst examples of it I have ever seen. -- 88.75.191.143 (talk) 21:26, 19 February 2012 (UTC)Reply
"This episode also features a guest appearance by talk show host David Letterman as himself. He appears in the opening sequence at the beginning of the episode." This should be combined to enhance the flow of the lead. This particular line is a bit jagged.
"The Simpsons creator Matt Groening is a fan of the band and was the one who approached its members with the offer." I'm not particularly fond of the phrasing here. Perhaps this is better, "The Simpsons creator Matt Groening, a fan of the band, was responsible for recruiting its members to the show."
