Phrase (also known as Phrase Localization Suite) is a software as a service platform designed to automate and streamline translating and localizing digital products, such as web or mobile apps, websites, marketing content, etc. for international markets. In January 2021, Phrase was acquired by Memsource. In September 2022, both brands announced a joint identity and formed the Phrase Localization Suite.

Phrase
Type of site
Translation management and software localization
Available inEnglish
OwnerPhrase a.s.
Created byFrederik Vollert, Wolfram Graetz
URLwww.phrase.com
CommercialYes
RegistrationRequired
Usersover 200.000
LaunchedOctober 2012; 12 years ago (2012-10)
Current statusonline

History

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Phrase started out as an in-place editor for translations using the Ruby i18n localization library and JQuery. It was presented as a techdemo at the Euruco 2012 in Amsterdam.[1] The idea was soon met by requests of early users to store, edit and share locale files online, from which demand the Phrase Translation Center was inspired and released.[2][3][4] As of 2022, the former Phrase product is now known as Phrase Strings and forms the part of the Phrase Localization Suite focused on software localization.

References

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  1. ^ "Euruco Conference 2012". Archived from the original on 2014-12-19. Retrieved 2015-01-21.
  2. ^ "TheNextWeb on Phrase Translation Platform".
  3. ^ Zaino, Jennifer. "From Capistrano to Kubernetes: Lessons from PhraseApp's transition". TechBeacon. Retrieved September 29, 2020.
  4. ^ Schöning, Stephan (January 2, 2019). "Die multilinguale Website Globaler Erfolg braucht regionale Anpassung". Presseportal. Retrieved September 29, 2020.
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