Wikipedia

Olivier Toubia

Olivier Toubia is the Glaubinger Professor of Business at Columbia Business School, Columbia University.[1] and the Editor-in-Chief of Columbia Business School and the Editor-in-Chief of Marketing Science.[2]

Professor Toubia works on innovation including idea generation.[3]

Awards

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  • Recipient of the John Little award for best marketing paper[4]
  • 2015 Recipient of the Paul E. Green award for a Journal of Marketing Research paper[5]
  • 2016 Recipient of the INFORMS Society for Marketing Science Long Term Impact Award[6]

References

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  1. ^ "Olivier Toubia". Columbia Business School. Retrieved 16 January 2024.
  2. ^ "Editorial Board". pubsonline.informs.org. Retrieved 14 October 2024.
  3. ^ "Olivier Toubia, Columbia Business School". Financial Times. 27 January 2011.
  4. ^ "John D. C. Little Award". informs.org. Retrieved 14 October 2024.
  5. ^ https://www.ama.org/paul-e-green-award/
  6. ^ "Long Term Impact Award". informs.org. Retrieved 14 October 2024.


  

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