Noritoshi Furuichi (古市憲寿, Furuichi Noritoshi) is a Japanese sociologist and novelist.

Noritoshi Furuichi
Born1985 January 14
Known forSociology
Notable workThe Happy Youth of a Desperate Country

Early life

edit

Noritoshi Furuichi was born in Tokyo, Japan in 1985. He attended the University of Tokyo Graduate School of Arts and Sciences.[1]

Career

edit

In his books, articles and TV appearances, Furuichi focuses on the circumstances of young people living in contemporary Japan. His most well-known book is The Happy Youth of a Desperate Country (Zetsubō no Kuni no Kōfuku na Wakamono-tachi; see short review and further links at [2] and review at [1]), a best-selling book released by Kodansha in 2011 where Furuichi makes the argument that, regardless of looming problems with the social security system and a host of other societal challenges, Japanese youth (those in their 20s) are now happier than ever before (for details, see [3] and [1]). This assertion contrasts with widespread assumptions, established in the 2000s, that young people in Japan are either 'slackers' with a low work morale, or the pitiful victims of partially de-regulated labour markets that have subjected young people to increasing uncertainty and low wages.

Furuichi was a Ph.D. student at the Graduate School of Arts and Sciences of the University of Tokyo, a senior researcher at Keio University's Shonan Fujisawa Campus research centre,[1] and an executive at Zent, Ltd,[3] a consulting firm at which Furuichi engages in marketing work and IT strategy planning. As of mid-2012, Furuichi was also investigating young Japanese entrepreneurs as well as the Japanese government's entrepreneurship policy,[3] published as The Imagined “Entrepreneur”: An Analysis of Japanese Entrepreneurship Policy Since the Late 1990s (2012).[4]

Furuichi's earlier publications (in Japanese) include: The Hope Refugees: Peace Boat and the Illusion of Communities of Recognition (2010, Kobunsha: Tokyo) and The Era of Excursion-Type Consumption: Why Your Wife Wants to Shop at Costco (with Akiko Nakazawa; 2011, Asahi Shimbun Shuppansha: Tokyo).[3] A contributor to various literary magazines, Furuichi critiqued the arbitrariness of institutionalized job-seeking practices that university students are expected to engage in, demonstrating the severe dilemmas of "most-popular employer" rankings (which seem to predict future company performance only very poorly; see Shincho 9/2012). He has also contributed accounts on new work-styles among Japanese youth, including that denoted by the category of "nomad workers" (nomado wākā). In June 2012, KOTOBA published a long dialogue between Furuichi and Tuukka Toivonen, an Oxford-based sociologist of youth and social innovation, which treated comparative elements of youth problems as well as the role that social entrepreneurs are playing in the restructuring Japanese society.[3]

Furuichi’s books since 2012 include Nobody Can Teach War (Kodansha, 2015), That’s Why Japan is Off Track (Shinchosha, 2014), and Making Nursery Schools Compulsory (Shogakukan, 2015).[1] The Happy Youth of a Desperate Country was published in an English translation in 2017.[1]

References

edit
  1. ^ a b c d e f Tsedendemberel, Otgonbaatar (2019). "The Happy Youth of a Desperate Country: the Disconnect Between Japan's Malaise and Its Millennials, by Noritoshi Furuichi (Japan Publishing Industry Foundation for Culture, Japan, 2017)". Corvinus Journal of Sociology and Social Policy. 10 (1): 179–184.
  2. ^ Book Asahi
  3. ^ a b c d e Terachi, Mikito; Furuichi, Noritoshi; Ogawa, Tomu; Toivonen, Tuukka (August 26, 2012). "Japanese Youth: An Interactive Dialogue: Towards Comparative Youth Research". Asia-Pacific Journal: Japan Focus. 10 (35[3]): 1–33. Retrieved October 29, 2024.
  4. ^ Furuichi, Noritoshi (December 2012). "The Imagined "Entrepreneur": An Analysis of Japanese Entrepreneurship Policy Since the Late 1990s". Japanese Sociological Review (in Japanese). 63 (3): 376–390. ISSN 0021-5414 – via SocINDEX.
edit
  • Pilling, David (2012) 'Youth of the ice age', Financial Times, July 6, 2012 External link.
  • Furuichi, Noritoshi(古市憲寿), Toivonen, Tuukka(トイボネン・トゥーッカ), Terachi, Mikito(寺地幹人) and Ogawa, Tomu(小川豊武)(2012) 'Japanese Youth: An Interactive Dialogue: Towards Comparative Youth Research', The Asia-Pacific Journal, Vol 10, Issue 35, No. 3, August 27, 2012. See external open-access article
  • Furuichi, Noritoshi. The Happy Youth of a Desperate Country: The Disconnect between Japan's Malaise and Its Millennials. Tokyo: Japan Publishing Industry Foundation for Culture, 2017. [1]