NewStore, Inc. provides Omnichannel-as-a-Service for enterprise retail brands worldwide. Its mobile-first, modular cloud platform includes point of sale (POS), order management (OMS), inventory, store fulfillment, clienteling, and native consumer app solutions.

NewStore, Inc.
Company typePrivate
Industryretail, software, SaaS, cloud computing, mobile commerce, e-commerce
Founded2015
FounderStephan Schambach
HeadquartersBoston, MA, United States
Area served
Worldwide
Key people
  • Stephan Schambach
  • (Chairman of the Board & Founder)
  • Mike DeSimone (President)
  • Marcus Bittrich
  • (CPO)
  • Phil Granof
  • (CMO)
Stacie Justice (Chief People Officer)

Hendrik Hoppe (Executive Vice President of Customer Experience) Rebecca MacVittie (General Counsel) Ben Hoskins (Chief Technology Officer)

Joel Abdinoor (Chief Financial Officer)
Number of employees
~ 200 (2023)
Websitenewstore.com

The company was founded in 2015 by Stephan Schambach, who also founded Intershop Communications and Demandware, which was acquired by Salesforce in 2016 for US$2.8 billion. It is headquartered in Boston, USA with offices in Berlin, Germany and Utrecht, Netherlands. It received a Series A investment of US$38M in September 2015 and Series B investment of US$50M in July 2017. Additionally, the company raised US$45M in Series B-1 financing in July 2021, a strategic investment to accelerate company growth.

Funding

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Funding Round Amount Led By
Series B-1 $45M N/A
Strategic $20M Salesforce Ventures
Series B $50M Activant Capital
Series A $38.4M General Catalyst

[1] [2] [3] [4] [5] [6] [7] [8] [9]

History

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Founded in 2015 by Stephan Schambach, NewStore, Inc. has established itself as a leader in Omnichannel-as-a-Service (OaaS) for global retail brands. The company's mobile-first, modular cloud platform empowers retailers with a comprehensive suite of solutions including point of sale (POS), order management (OMS), inventory management, store fulfillment, clienteling, and native consumer apps.[10] In April 2024, NewStore appointed Mike DeSimone as CEO with Stephan Schambach transitioning to Chairman of the Board.[11] Notably, in January 2024, NewStore released its 10th annual Omnichannel Leadership Report, assessing the omnichannel capabilities of nearly 700 retailers across 10 countries and highlighting the significant opportunity for improvement in omnichannel adoption.

References

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[12][13][14][15]

  1. ^ "30 Millionen Dollar für ein geheimnisvolles E-Commerce-Startup". Gründerszene Magazin (in German). Retrieved 2017-02-23.
  2. ^ "NewStore, Inc.: Private Company Information – Bloomberg". www.bloomberg.com. Retrieved 2017-02-23.
  3. ^ "Stephan Schambach Launches NewStore, Secures $38 Million in Funding, and Signs Leading Luxury Fashion Brands". www.businesswire.com. 30 September 2015. Retrieved 2017-02-23.
  4. ^ "E-Commerce Entrepreneur's Fortune Jumps 65% On Sale To Salesforce". forbes.com. Retrieved 2017-02-23.
  5. ^ "Die vier Gewinner sind alle Digital Natives und volldigital unterwegs". horizont.net (in German). Retrieved 2018-07-20.
  6. ^ "NewStore Bags $20M After Ex-Victoria's Secret, TJX CEOs Join Board". xconomy.com. 21 May 2018. Retrieved 2018-07-20.
  7. ^ "Apple-based retail tech shows mobile at the core of commerce". ZDNet. Retrieved 2018-07-20.
  8. ^ "NewStore Charts Path for the Future of Retail with the Addition of Native Consumer Apps to the NewStore Omnichannel Platform". prnewsire.com (Press release). Retrieved 2022-01-13.
  9. ^ "MACH Alliance Welcomes NewStore, Validating Best of Breed Omnichannel Technology". prnewsire.com (Press release). Retrieved 2022-01-13.
  10. ^ Inc, NewStore. "NewStore appoints Mike DeSimone as New CEO". www.prnewswire.com (Press release). Retrieved 2024-08-01. {{cite press release}}: |last= has generic name (help)
  11. ^ Inc, NewStore. "NewStore Launches Global Report at NRF 2024 Assessing the Omnichannel Competence of 696 Retailers". www.prnewswire.com (Press release). Retrieved 2024-08-01. {{cite press release}}: |last= has generic name (help)
  12. ^ "Untuckit invests in physical store network". Chain Store Age. 2018-10-22. Retrieved 2019-06-21.
  13. ^ "Outdoor Voices updates its in-store tech to expedite and simplify the shopping experience". Glossy. 2019-06-13. Retrieved 2019-06-21.
  14. ^ "Digital Transformation Propels Burton's Omnichannel Growth Plans". Retail TouchPoints. 2020-07-29. Retrieved 2023-01-13.
  15. ^ "Vince Taps NewStore for In-store Omnichannel Platform". WWD. 2022-02-17. Retrieved 2023-01-13.