A media proprietor, also called a media executive, media mogul, media tycoon, or press baron is an entrepreneur who controls any means of public or commercial mass media, through the personal ownership or holding of a dominant position within a media conglomerate or enterprise. Those with significant control of a large media-based forum may also be called a business magnate. Since the advent of social media, influencers and entertainers who have garnered large followings on platforms have also been considered media proprietors.

History

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In the United States, newspaper proprietors first became prominent in the 19th century with the development of mass circulation newspapers. In the 20th century, proprietorship expanded to include ownership of radio and television networks, as well as film studios, publishing houses, online platforms, and other forms of multimedia companies. Reflecting this, the term "press baron" was replaced by "media baron" and the term "media mogul" (or "Hollywood mogul" when applied to people specifically working in the American film industry) was popularized in colloquial English. Media proprietors are likely to claim that their publications are editorially independent and unbiased, but this is often questioned.[1] Social networking services such as Facebook are sometimes considered media companies due to their widespread influence.[2]

Notable media proprietors

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References

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  1. ^ Hanretty, Chris (27 March 2014). "Media outlets and their moguls: Why concentrated individual or family ownership is bad for editorial independence". European Journal of Communication. 29 (3): 335–350. doi:10.1177/0267323114523150. ISSN 0267-3231. S2CID 53710900. Retrieved 23 June 2022.
  2. ^ "Mark Zuckerberg appears to finally admit Facebook is a media company". The Guardian. Archived from the original on 19 August 2019. Retrieved 13 March 2018.