Le Galion is a French perfumery, known for its high-end products. Among its brands are La Rose, Sortilège,[1] Snob,[2] and Lanvin.[3] Le Galion was considered such a luxurious item that the Sortilège perfumes were once given as gifts at The Stork Club of New York City, associated with its wealthy clientele, which led it to becoming known as the "fragrance of the Stork Club".[4]

The firm was involved with a notable trademark dispute over its Snob perfume in which they successfully challenged Jean Patou in the United States.[2]

References

edit
  1. ^ Husfloen, Kyle; Dolnick, Penny (26 January 2009). Antique Trader Perfume Bottles Price Guide. Krause Publications. p. 257. ISBN 978-1-4402-2143-9.
  2. ^ a b Onkvisit, Sak; Shaw, John (7 May 2009). International Marketing: Strategy and Theory. Routledge. p. 408. ISBN 978-1-135-27547-1.
  3. ^ Scitovsky, Tibor (5 November 2013). Welfare & Competition. Routledge. p. 408. ISBN 978-1-136-52177-5.
  4. ^ Product Marketing for Beauty Industry Retailers & Manufacturers. U.S. Business Press. 1985. p. 193.
edit