Samart I-Mobile Public Company Limited (Thai: บริษัท สามารถ ไอ-โมบาย จำกัด (มหาชน) ) or simply I-Mobile (ไอ-โมบาย) was a Thai mobile phone company. It was a subsidiary of Samart Group. It was one of leading local mobile phone brands in Thailand. The company was founded in 1995 and was headquartered in Nonthaburi, Thailand. I-Mobile smartphones run on Android OS.

I-Mobile
Company typePublic
SETSDC
IndustryConsumer electronics
Founded1995
Defunct2017
HeadquartersNonthaburi, Thailand
Area served
Southeast Asia
Key people
Supachai Pisitvanich[1]
(Chairman)
Watchai Vilailuck[1]
(Chief Executive Officer)
ProductsMobile phone
Smartphone
RevenueDecrease 3,461 million baht (2016)[2]
Decrease -720 million baht (2016)[2]
Total assetsDecrease 7,975 million baht (2016)[2]
Total equityDecrease 2,397 million baht (2016)[2]
ParentSamart Group
Websitewww.i-mobilephone.com

I-Mobile had own stores called "i-mobile by SAMART" to distribute IT devices, mobile phones, accessories, SIM cards, and provide after sales services nationwide. In 2014, it had the fourth largest market share with 9.2 percent of mobile phones in Thailand.[3] The market was expanding from Thailand to overseas markets in Malaysia, Cambodia, Indonesia, Myanmar, Laos, Hong Kong, India, Bangladesh, and Sri Lanka.

In 2017, I-Mobile decided to liquidate the business after a loss for a period of 2–3 years consecutively and focusing on operating a digital business instead.[4][5]

References

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  1. ^ a b Samart I-Mobile Board of Directors, I-Mobile
  2. ^ a b c d I-Mobile Financial Data Y/E '14 31/12/2014, Stock Exchange of Thailand
  3. ^ Market Share Thailand Smartphone 2014, infogram[failed verification]
  4. ^ "[Mobile] ปิดฉากแบรนด์ i-mobile มือถือคนไทย เลิกกิจการมือถือหลังทนพิษเศรษฐกิจไม่ไหว ขาดทุนยับ - Notebookspec".
  5. ^ "เปิดเบื้องหลัง "อวสาน i-mobile" ตำนานมือถือเฮาส์แบรนด์ยักษ์ใหญ่ของ "กลุ่มสามารถ"". 5 October 2017.
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