GAMA–GO (or GAMAGO) is a retail company founded in 2001 in San Francisco, California by Greg Long, Chris Edmundson, and Tim Biskup.[1][2] The company sells housewares, gifts, apparel, toys, and accessories. In June 2017, the company was acquired by NMR America.

GAMA–GO
Company typeHousewares, gifts, apparel, toys, accessories
Founded2001, San Francisco, California, U.S.
HeadquartersSan Francisco, California, U.S.
Key people
Chris Edmundson (2001–present)
Greg Long (2001–2017)
Tim Biskup (2001–2006)

History

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The group began silkscreening t-shirts with artwork from their friends in Long’s San Francisco garage.[1] They wanted to help promote the San Francisco art scene and distract from their day jobs. Shortly after starting, one of Long’s friends, artist Tim Biskup joined them, and printed shirts with Biskup’s "Gama-Goon" character.[2] The three of them together took the basement hobby and turned it into a company. They acquired a storefront in the SOMA neighborhood in San Francisco in 2005,[1] and by 2015 the storefront closed. In 2006, Tim Biskup ceased his creative involvement with the company.[citation needed]

In 2006, GAMA–GO shifted their focus from apparel to gifts for the home and kitchen.[3][4] 2009 saw the release of The Flipper, a guitar shaped spatula. The success of The Flipper helped to cement GAMA–GO's name among the top gift-ware design companies. GAMA–GO products are available in 3000+ stores internationally.

In June 2017 the company was acquired by NMR America and Greg Long exited.[citation needed] He next co-founded the consumer cannabis brand, Murmmr.[citation needed] Chris Edmundson remains the creative director of the GAMA–GO brand.[citation needed]

References

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  1. ^ a b c Nakao, Annie (January 2, 2005). "Guys and dolls / Two San Francisco street wear designers turn their talents to endearingly thuggy toys". SFGATE. Retrieved 2024-01-12. Edmundson, 36, and Long, 34, are two-thirds of the design team that, along with hot Los Angeles artist Tim Biskup, founded Gama-Go
  2. ^ a b Walters, Helen (2006-11-02). 300% Cotton: More T-Shirt Graphics. Laurence King Publishing. p. 143. ISBN 978-1-85669-491-9.
  3. ^ Fornoff, Susan; Socolich, Sally (February 17, 2007). "Around the House". SFGATE. Retrieved 2024-01-12.
  4. ^ Estrada, Starla (2005). "On the Gama-Go: A local designer sends hip monsters to take over your wardrobe". San Francisco Bay Guardian (SFBG). Archived from the original on February 7, 2012.
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