Ben Nye Makeup Company

The Ben Nye Makeup Company was started in 1967 by Hollywood film industry makeup artist Ben Nye. Its current CEO is Nye's son, Dana Nye. The company is a family-owned business and its target audience is makeup professionals throughout the world. In 2017, the Ben Nye Makeup Company celebrated their 50-year anniversary.

Ben Nye Makeup Co Logo
Ben Nye logo used from 2014–present.

Ben Nye Makeup Company's range has products for professional cosmetic and special effects.[1] The products from Ben Nye are commonly used in television, stage, and film performance.[2] Ben Nye Makeup Company produces products such as foundations, cosmetic powders, eyeshadows, concealers, face paints, body paints, fake blood, liquid latex, fixing sprays, brushes and tools.

Since its early emergent years, Ben Nye was a renowned[3] makeup artist known by many popular films and performances such as Diary of Anne Frank, Sound of Music, the Planet of the Apes, The King and I, and Gone with the Wind.

Usage

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Ben Nye products are widely used for professional operas, stage productions and haunted houses. Performers at Universal Studios, Walt Disney World[4] and with Cirque du Soleil are regular users of Ben Nye. Additionally, students in theatre and makeup school[5] are often recommended Ben Nye Makeup Kits for education and production. From the color consistency to vibrancy, Ben Nye products are valued components in many artist's and performer's kits. This company has set itself apart from others in the industry due to its credibility and history. In addition to its well trusted formulas, products are cruelty free and paraben-free.[6]

Ben Nye Company

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Ben Nye Makeup headquarters is located in Los Angeles, California, where products are manufactured and distributed.[citation needed] Ben Nye products are sold worldwide through stores specializing in makeup for the professional industry.[citation needed]

In the media

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Ben Nye Company's products have been featured in articles such as Glamour, multiple features in Make-Up Mania,[7] Allure,[8] InStyle, People Magazine and more. The Ben Nye banana powder is often mentioned by many beauty bloggers and beauty influencers.[9] Beauty influencers on YouTube often compare Ben Nye to its competitors, giving viewers honest and detailed reviews of the product. Some influencers who have mentioned Ben Nye are Jackie Aina, Briana Monique, and Sophiology. Aside from being mentioned in multiple beauty bloggers/influencers' pages, Ben Nye has been featured by theatre groups and forums as the best makeup used in theatre.

References

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  1. ^ "Ben Nye | Professional Makeup for Stage, Special FX, and Beauty". www.bennyemakeup.com. Retrieved 2019-06-02.
  2. ^ Carpet, Red. "Ben Nye". Red Carpet. Retrieved 2016-06-10.
  3. ^ Ben Nye Makeup (2014-01-23), How Ben Nye Makeup is Made, archived from the original on 2021-12-17, retrieved 2019-06-02
  4. ^ Chamlee, Virginia. "Here's What It Takes To Be A Full-Time Disney Princess". BuzzFeed. Retrieved 2019-06-02.
  5. ^ Ben Nye Makeup (2014-01-13), Ben Nye's Remarkable Career | Hollywood Makeup Legend, retrieved 2019-06-02
  6. ^ Ben Nye Makeup (2014-01-13), Ben Nye's Remarkable Career | Hollywood Makeup Legend, retrieved 2019-06-02
  7. ^ "BEN NYE COMPANY". MakeUpMania.com. Retrieved 2019-06-02.
  8. ^ "The $7 Setting Powder Celebrity Makeup Artists Swear By". Allure. Retrieved 2019-06-02.
  9. ^ "Using Ben Nye". Philadelphia Theatrical Supply. Retrieved 2019-06-02.
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