"Whopper Whopper" is a song by American fast food restaurant chain Burger King that serves as a jingle for the advertisement of the chain's signature hamburger, the Whopper. It is part of Burger King's advertising campaign You Rule! and a variation of The Burger King jingle.[2][3] Beacon Street Studios developed the song and other versions of it.[1] The jingle is known for its use on a television advertisement, also known by the same name, released on November 17, 2022.[2] The song, and "Burger Cheese Burger Cheese," were released as a single named "You Rule. Jingles" onto Spotify on February 3, 2023.[4]
| "Whopper Whopper" | |
|---|---|
| Song by Burger King | |
| Released | February 3, 2023 (Spotify) |
| Length | 1:00 |
| Label | Burger King |
 Whopper logo used in the advertisements | |
| Agency | O'keefe, Reinhard & Paul, LLC[1] |
|---|---|
| Client | Burger King |
| Language | English |
| Running time | 0:15-0:30 |
| Product | |
| Release date(s) | November 2022 |
| Country | United States |
Reception
Reception towards the song is mixed, with some people liking it and many others finding it irritating.[5] News outlets have described the song as viral,[3] catchy,[1] and an earworm.[6] During the 2023 NFL playoffs, some fans expressed frustration at hearing the song during ad breaks.[3] In 2023, the advertisement was not played at Super Bowl LVII,[7] with Burger King instead opting to release the song on Spotify. The song has now become an Internet meme.[8]
More recently, Steve Aoki and MTV created a remix for the song, which got a good amount of recognition.[citation needed]
References
- ^ a b c Bloch, Emily. "The Burger King Whopper song is a bop — we asked experts why". inquirer.com. Inquirer. Archived from the original on February 17, 2023. Retrieved February 17, 2023.
- ^ a b "The Burger King Whopper commercial song & lyrics". auralcrave.com. Aurlcrave. Archived from the original on February 17, 2023. Retrieved February 17, 2023.
- ^ a b c Lamour, Joseph. "Burger King's inescapable 'Whopper' jingle has become a viral phenomenon". today.com. Today. Archived from the original on February 17, 2023. Retrieved February 17, 2023.
- ^ "You Rule. Jingles – single by Burger King". Spotify. February 3, 2023. Retrieved February 23, 2023.
- ^ Wysong, David. "Burger King's Whopper commercial is polarizing on social media. The hilarious proof". cincinnati.com. Cincinnati.com / The Enquirer. Archived from the original on January 19, 2023. Retrieved February 17, 2023.
- ^ Rampell, Catherine. "Opinion: Burger King came up with one whopper of an earworm". The Washington Post. Retrieved February 17, 2023.
- ^ Winkie, Luke. "The Story Behind the Fast-Food Earworm That's Taken Over America". slate.com. Slate. Archived from the original on February 17, 2023. Retrieved February 17, 2023.
- ^ Suletan, Edward. "Why Burger King's Whopper jingle commercials won't appear during Super Bowl 57". sportingnews.com. Sporting News. Archived from the original on February 17, 2023. Retrieved February 17, 2023.
External links
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