Marvel Animation Inc.[4] is an American animation production company. It was incorporated on January 25, 2008, to direct Marvel's efforts in animation and home entertainment markets. The incorporated Marvel Animation included then ongoing animation efforts by Marvel Studios with Lionsgate and Nickelodeon.[5][6] Marvel Animation operates under Marvel Studios, a subsidiary of Disney Entertainment, a division of The Walt Disney Company.

Marvel Animation Inc.
Company typeSubsidiary
IndustryEntertainment
GenreSuperhero fiction
Predecessor
FoundedJanuary 25, 2008; 16 years ago (2008-01-25)
HeadquartersDisney Grand Central Creative Campus[1][2], ,
United States
Key people
  • Eric Radomski (SVP, Studios)[3]
ProductsAnimation
Services
  • Production
  • Licensing
Parent
DivisionsMarvel Animation Studios

Background

Marvel Comics Group first entered the animated field through licensing to Grantray-Lawrence Animation for The Marvel Super Heroes anthology series in 1966–1968, Fantastic Four from 1967 to 1968, and Spider-Man from 1967 to 1969. Marvel worked with Grantray-Lawrence, Hanna-Barbera, and DePatie–Freleng Enterprises on other animated series until 1980.

In 1980,[7] Cadence Industries would purchase the remainder of DePatie–Freleng Enterprises to form Marvel Productions.[8] Marvel Productions was merged into New World Entertainment's operations with the Marvel Entertainment Group's sale to Andrews Group, a Perlman corporation, in 1989.[9] Marvel Productions became New World Animation by 1993.[9][10][11][12]

Marvel Entertainment Group then set up a division, Marvel Films, to work with New World Entertainment's New World Family Filmworks, Inc., both under Avi Arad as president.[10] Marvel Films Animation was set up and produced only a single show, Spider-Man in 1994. During this time, New World Animation and Saban Entertainment produced additional shows, with Saban eventually taking over production.[11][12]

In August 1996, Marvel Entertainment Group decided to incorporate Marvel Films as Marvel Studios with the sale of New World Communications Group, Inc., Marvel's fellow Andrews Group subsidiary in film and television stations, funded with a sale of Toy Biz stock.[13][14] In July 1996, Fox Children's Network secured rights from Marvel Entertainment Group for Captain America, Daredevil, Silver Surfer, and additional characters to be developed into four series and 52 episodes over seven years.[15]

History

Animated features

In 2004, Marvel Entertainment, Marvel Comics' new parent corporation, struck a deal with Lions Gate Entertainment to produce a series of eight direct-to-video animated movies under the name of Marvel Animated Features[16] in conjunction with Marvel Studios, Marvel's direct film subsidiary. Eric Rollman was hired by Marvel as Executive Vice President, Home Entertainment & TV Production for Marvel Studios to oversee the deal with Lionsgate.[5]

Incorporation

Marvel Animation was incorporated in January 2008 to direct Marvel's efforts in animation and home entertainment markets including then animation efforts with Lionsgate and Nickelodeon. Marvel Entertainment named Eric Rollman as president of the company in April 2008, and reporting to Simon Philips, president of Marvel Entertainment International.[5][6]

In early 2009, a home distribution deal for The Super Hero Squad Show was inked with Shout! Factory. In April 2009, the Marvel Knights Animation series was announced to be under development with Shout! Factory developing hybrid comic animation DVD series by converting existing material.[17] On December 31, 2009, The Walt Disney Company purchased Marvel Animation with parent company Marvel Studios as part of the Marvel Entertainment group for $4 billion.[18] Both Marvel and Disney have stated that the merger would not affect any preexisting deals with Lionsgate or other production companies for the time being, although Disney said they would consider distributing future Marvel Animation projects with their own studios once the current deals expire.[19][20]

With the creation of the Marvel Television division in June 2010 within Marvel Studios, Marvel Animation would operate under Marvel TV's direction.[21] In July 2010, Marvel entered into Superhero Anime Partners with Madhouse and Sony Pictures Entertainment Japan to develop and produce the Marvel Anime project that took famous Marvel characters and reintroduced them for a Japanese audience in four 12-part television series which aired on Animax in Japan and G4 in the United States.[22][23][24]

In 2012, Marvel established its Marvel Animation Studios based in Glendale, California under Senior Vice President Eric Radomski.[25][26] On April 1, Disney XD launched a block called "Marvel Universe", with the premiere of Ultimate Spider-Man, followed by the returning The Avengers: Earth's Mightiest Heroes. The block is a result of Disney's 2009 Marvel acquisition.[27] In June, Walt Disney Animation Studios announced they were in development with Marvel to make a film of Big Hero 6.[28]

At San Diego Comic-Con in July, Marvel Television announced a second "season" of Marvel Knights Animation with Shout Factory and the involved titles.[29] Following up on early anime productions in the Superhero Anime Partners, Marvel has re-partnered with Madhouse and Sony Pictures Entertainment Japan as SH DTV Partners for a direct to video anime feature film, Iron Man: Rise of Technovore.[30][31] Also in October, Marvel Animation Studios announced its first DTV production, a direct to video film, Iron Man & Hulk: Heroes United, to be released in 2013.[32]

Marvel announced in May 2013, that the new shows, Avengers Assemble and Hulk and the Agents of S.M.A.S.H., would be shown on Disney XD as part of the "Marvel Universe" block and would be a part of the same fictional universe.[33] In October, Marvel announced that Disney Japan was producing a new anime television show with Toei Animation called Marvel Disk Wars: The Avengers to be aired on April 2, 2014, on TV Tokyo and other TXN stations.[34][35]

A Guardians of the Galaxy animated series was officially announced in October 2014, with production set to begin for a 2015 release on Disney XD.[36] In August 2015, Marvel Studios was integrated into the Walt Disney Studios, while Marvel Television and Animation were left under Marvel Entertainment and Perlmutter's control.[37] Marvel announced a new anime television series titled, Marvel Future Avengers, which was broadcast in mid-2017 on the Disney satellite channel, Dlife.[38]

Marvel Entertainment announced a new pre-school franchise, Marvel Super Hero Adventures, in September 2017 consisting of a 10 short-form episodes animated series along with publishing and merchandise during "Marvel Mania" October.[39][40] In the publishing field, Marvel Press issuing early reader chapter books in September,[39] and of course, from Marvel Comics, a five-issue miniseries in April 2018.[41] Super Hero Adventures has Spider-Man teaming with another Marvel hero.[39] The animated episodes lasting 3-and-a-half minutes aired on Disney Channel's Disney Jr. block followed by Disney Jr. channel then Marvel HQ YouTube channel and DisneyNOW app.[42]

On December 7, 2017, Marvel announced its Marvel Rising franchise focusing on new characters as youngsters starting with animation in 2018 with Ghost-Spider, a renamed Spider-Gwen, shorts and an animated film, Marvel Rising: Secret Warriors.[43]

Marvel Animation's first full-length series for Disney Jr., Spidey and His Amazing Friends was announced at D23 Expo. This series primary stars Spider-Man, Ghost-Spider and Spin and premiered in summer 2021; Marvel Studios Animation replaced the studio as main production company starting from season 2.[44][45]

Under Marvel Studios

In October 2019, Marvel Studios president Kevin Feige was given the title of chief creative officer (CCO) of Marvel, and was set to oversee the creative direction of Marvel Television and Marvel Family Entertainment (animation), with both moving back under the Marvel Studios banner.[46] With the December 2019 announcement of the closure of its parent unit, Marvel Television, also came news that TV and animation executives at vice president level and above would be let go. This announcement included Cort Lane, senior vice president of Marvel Animation & Family Entertainment. He would leave in January 2020, and be replaced.[44][47] Marvel Studios Animation was subsequently formed in 2021.

In 2023, Marvel Animation released Moon Girl and Devil Dinosaur, its first collaboration with Disney Television Animation.[48] The studio is also expected to work with Disney TVA on future Marvel adaptations.[49]

Units

Former units

Note: All Marvel Animated Features[16] films that have been released or announced have been produced by MLG Productions, Marvel and Lionsgate's subsidiary group,[50][51] and have been released direct-to-video by Lionsgate. The contract Marvel had with Lionsgate was for eight films,[16] all of which have been released as of 2011.

Production library

Animated series

Series First aired Last aired Production by Network Episodes
As a Marvel Entertainment subsidiary
Wolverine and the X-Men January 24, 2009 November 29, 2009
  • Toonz First Serve
  • (Toonz Animation India
  • & First Serve International)
CBBC[53]
Nicktoons[5]
26
Iron Man: Armored Adventures April 24, 2009 July 25, 2012 Method Films[54]
LuxAnimation
Nicktoons[55] 52
The Super Hero Squad Show September 14, 2009 October 14, 2011 Film Roman Cartoon Network 52
The Avengers: Earth's Mightiest Heroes September 22, 2010[56] November 11, 2012 Disney XD[56] 52
Iron Man October 1, 2010 (Japan)
July 29, 2011 (US)
December 17, 2010 (Japan)
October 14, 2011 (US)
Marvel Anime
(Superhero Anime Partners)
Madhouse
Animax (Japan)
G4 (US)
12
Wolverine January 7, 2011 (Japan)
July 29, 2011 (US)
March 25, 2011 (Japan)
October 14, 2011 (US)
X-Men April 1, 2011 (Japan)
October 21, 2011 (US)
June 24, 2011 (Japan)
January 6, 2012 (US)
Blade July 1, 2011 (Japan)
January 13, 2012 (US)
September 16, 2011 (Japan)
April 2, 2012 (US)
As a Marvel Television subsidiary
Ultimate Spider-Man April 1, 2012[57] January 7, 2017 Film Roman
Marvel Animation
Disney XD[57] 104
Avengers Assemble May 26, 2013[58] February 24, 2019[59] Man of Action Studios[33] Disney XD[58] 126
Hulk and the Agents of S.M.A.S.H. August 11, 2013 June 28, 2015 Film Roman[60] 52
Guardians of the Galaxy September 26, 2015 June 9, 2019 Marvel Animation Disney XD[61] 77
Rocket & Groot shorts March 27, 2017 (Online)
April 10, 2017 (Disney XD)[62]
May 1, 2017 Passion Pictures Disney XD 12[63]
Ant-Man shorts June 10, 2017[64] June 11, 2017 Disney XD[65] 6
Spider-Man August 19, 2017 October 25, 2020 Disney XD 58[66]
Marvel Super Hero Adventures shorts October 13, 2017 September 17, 2020 Atomic Cartoons Disney Channel
Disney Jr.
40[42]
Marvel Rising: Initiation shorts August 13, 2018 August 13, 2018 Disney XD[67] 6 (4 minutes)[43]
Marvel Rising: Young Storytellers shorts February 8, 2019 March 18, 2019 YouTube (Marvel) 7[68]
Marvel Rising: Ultimate Comics shorts February 20, 2019 March 27, 2019 6
As a Marvel Studios subsidiary
Spidey and His Amazing Friends August 6, 2021 present[a] Atomic Cartoons Disney Jr.
Moon Girl and Devil Dinosaur February 10, 2023 present Disney Television Animation
Cinema Gypsy Productions
Disney Channel

Direct-to-video films

Year Film Number Gross
(US sales)
Units
(US sales)
Refs.
Marvel Animated Features
2006 Ultimate Avengers: The Movie 1 $9,714,891 555,067 [69]
2006 Ultimate Avengers 2: Rise of the Panther 2 $7,868,824 588,073 [70]
2007 The Invincible Iron Man 3 $5,255,749 420,043 [71]
2007 Doctor Strange: The Sorcerer Supreme 4 $3,930,948 258,528 [72]
2008 Next Avengers: Heroes of Tomorrow 5 $3,798,650 308,690 [73]
2009 Hulk Vs 6 $7,544,631 512,736 [74]
2010 Planet Hulk 7 $5,641,789 413,215 [75]
2011 Thor: Tales of Asgard 8 $3,098,791 N/A [76]
Totals: $42,935,384 3,199,059
Others
2013 Iron Man: Rise of Technovore (Marvel Anime) [30]
2013 Iron Man & Hulk: Heroes United $206,695 [77]
2014 Avengers Confidential: Black Widow & Punisher (Marvel Anime) $1,194,989 [78]
2014 Iron Man & Captain America: Heroes United digital [79]
2015 Marvel Super Hero Adventures: Frost Fight! digital [80]
2016 Hulk: Where Monsters Dwell digital [81]

TV films

Film Release Channel Length
(Minutes)
Refs.
Marvel Rising: Secret Warriors September 30, 2018 Disney Channel
Disney XD
80 [43][67]
Marvel Rising: Chasing Ghosts January 16, 2019 YouTube (Marvel HQ) 22 [82][83]
Marvel Rising: Heart of Iron March 31, 2019 44 [82]
Marvel Rising: Battle of the Bands August 23, 2019 22
Marvel Rising: Operation Shuri October 11, 2019 22
Marvel Rising: Playing with Fire December 18, 2019 44

Marvel Knights Animation

Marvel Knights Animation is a hybrid comic-animation series. Episodes have been released on iTunes digitally and physically through Shout! Factory on DVD.[17]

Slate
Series Series Premiere Episodes
First Season[17]
Spider-Woman: Agent of S.W.O.R.D. June 14, 2011 (DVD) 5[84]
Astonishing X-Men: Gifted October 27, 2009 (iTunes) September 28, 2010 (DVD) 6[85]
Iron Man: Extremis April 16, 2010 (iTunes) 6[85]
Black Panther January 16, 2010 (TV, Australia)
June 23, 2010 (iTunes)
November 15, 2011 (TV BET, US)
6 (original)
12 weekly[86]
Thor / Loki: Blood Brothers March 14, 2011 (iTunes) 4[87]
Second Season[29]
Astonishing X-Men: Dangerous April 10, 2012 (DVD) 6[88]
Astonishing X-Men: Torn August 14, 2012 (DVD) 6[89]
Astonishing X-Men: Unstoppable November 13, 2012 (DVD) 7[90]
Inhumans April 23, 2013 (DVD) 12[91]
Wolverine: Origin July 9, 2013 (DVD) 6[92]
Ultimate Wolverine vs. Hulk September 10, 2013 (DVD) 6[91]
Wolverine Versus Sabretooth January 14, 2014 (DVD) 6[93]
Wolverine: Weapon X: Tomorrow Dies Today May 13, 2014 (DVD) 6[94]
Eternals September 16, 2014 (DVD) 10[95]
Wolverine Versus Sabretooth: Reborn March 24, 2015 (DVD) 4[96]

See also

Notes

  1. ^ Replaced by Marvel Studios Animation after season 2

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