This photo is from Archives New Zealand's National Publicity Studios collection.
The National Publicity Studios was established in 1945, but its beginnings can be traced back to the establishment in 1924 of a Publicity Office - part of the Department of Internal Affairs. The emphasis of this Publicity Office was on films, photographs and booklets.
The purpose of the National Publicity Studios was to provide advice to government departments and state agencies on the provision of photographic, art, and display services and in particular to assist in the production of publicity material aimed at conveying a favourable image of New Zealand.
For enquiries about this record, email us at research.archives@dia.govt.nz
to share – to copy, distribute and transmit the work
to remix – to adapt the work
Under the following conditions:
attribution – You must give appropriate credit, provide a link to the license, and indicate if changes were made. You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.
share alike – If you remix, transform, or build upon the material, you must distribute your contributions under the same or compatible license as the original.