Yinxiang Group

(Redirected from Bisu (marque))

The Yinxiang Group (银翔) is an industrial company based in Chongqing, China, specializing in real estate and research, development, manufacturing and sales of motorcycles, passenger vehicles, gasoline engines and general-purpose engines and equipment.[1]

Yinxiang Group
Product typereal estate and research, development, manufacturing and sales of motorcycles, gasoline engines and general-purpose engines and equipments.
CountryChina
Introduced1997; 27 years ago (1997)
Websitewww.yinxianggroup.com

Brands

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Yinxiang Motorcycle

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The Yinxiang Motorcycle (Chinese: 银翔摩托; pinyin: Yínxiáng Móto) was founded in 1997. It is the motorcycle brand of Yinxiang Group.[2]

Huansu (discontinued)[3]

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BAIC Yinxiang's sub-brand Huansu, also spelled Hyosow,[3] is a joint venture brand between the BAIC Group and Yinxiang Group that sells passenger cars.[4]

Bisu (discontinued)[3]

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With the experience of the BAIC Yinxiang joint venture, the Bisu brand was created. Bisu is a brand that sells crossovers and MPVs.[5] When the T3 and T5 were discontinued in 2020, the brand was also discontinued.

Weiwang

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Weiwang is a brand under the Beiqi (BAIC) Yinxiang Automobile joint venture that focuses on compact MPVs, CUVs, and minivans.

Ruixiang

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Qingchengshidai VC

The BAIC Ruixiang is another brand launched after the original BAIC Yinxiang went bankrupt in April 2021 when a Chongqing court rules over the bankruptcy and re-organization proceedings. A total of 2 billion yuan was later invested in the company as of 2021, and it was renamed to BAIC Ruixiang Automobile. 300 million yuan comes from BAIC Group through a newly established subsidiary of Chongqing Changhe Automobile, 487 million came from the original Yinxiang Group and 1.2 billion came from an investment fund owned by the Chongqing municipal government. The Ruixiang brand was launched with the introduction of the Ruixiang X5 and X3, with three rebadged vehicles later joined the lineup in 2022 under the Boteng series.[3]

References

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  1. ^ "Yinxiang Company". Yinxiang official website. Archived from the original on 2009-03-26. Retrieved 2009-11-04.
  2. ^ "Yinxiang Motorcycles".
  3. ^ a b c d Breevoort, Leo (2021-10-31). "The Big Read: Story of BAW & BAIC (part 3)". Retrieved 2022-06-28.
  4. ^ "BAIC-Huansu, joint venture between BAIC Group and Yinxiang Group".
  5. ^ "Bisu Auto".
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